It can be a challenge for business’s to cut through the clutter of today’s media saturated world. Whether watching TV, on the computer, laptop, tablet or other mobile device, every end user is distracted by the multitude of visuals that bombard us every day. Marketers are looking for new ways to create a personal insight for their product or service, engaging potential customers with emotional messages that speak directly to natural human instincts of needs and wants.
Personalisation of promotional products may be the key to portraying your company with a fresh image, pushing your brand message over the line and into the subconscious mind of consumers. Traditional forms of advertising such as direct mail do not have the impact they did before the advancement of the digital age. Therefore, companies need to find new approaches in order to communicate with customers more directly.
Call us on 07 3861 7888 for professional advice and a personalised approach to your upcoming promotional product campaign.
Customised print runs can be produced for the following personalised promotional products:
- Direct-to-garment printed t-shirts
- Individually named & numbered sports jerseys
- Laser engraved or stickered key rings & bottle openers
- Personalised labels on spring water bottles, as well as beer and wine bottles
- Custom name labels on mugs & tape measures
- Message-specific flyers, gift cards, postcards, bookmarks & desk calendars
- Made-to-order notepads, mouse mats, magnets & more
In-house designers and copywriters work with you to formulate a creative message tailor-made for your companies marketing strategy, making the most of your personalised promotional product campaign.
One way to make promotional products even more personalised is to use variable data printing. Variable data printing is a process that uses the latest technology to digitally print individual names and targeted messages onto many promotional products. Variable data printing has been used for addressing bulk mail outs of bills and brochures for years, but with its introduction into the promotional products industry it takes direct marketing to a whole new level.
Imagine receiving the gift of a Christmas card, desktop calendar, mouse mat, key ring bottle opener or bottle of spring water with your name and/or company logo printed on the label or directly onto the item. What would otherwise be a generic gift, as a personalised promotional product, becomes a memorable experience with your brand.




